Frequently asked questions
About WeSpeak
Not at all. It's trained specifically for hotel sales and responds with your hotel's tone and identity — naturally and warmly. In practice, guests receive a better and faster response than with a person, because the assistant is available 24/7 and always has the right information.
WhatsApp, Instagram Direct, Facebook Messenger, and TikTok, with automatic AI assistant responses. Email messages are also received and displayed in the platform for your team to manage. Plus, integrated AI-powered telephony, so phone calls are handled from the same place too.
Most hotel chatbots just answer questions. WeSpeak is a complete sales system: it qualifies the lead, provides quotes, follows up, handles payments, and loads the booking directly into your PMS — with no middlemen or OTA commissions. It includes a native CRM with conversion metrics, all in one platform designed exclusively for hospitality.
Yes. Many of our clients are boutiques with 6 to 20 rooms. Size is not a limitation — what matters is that you receive direct inquiries via WhatsApp or social media that you currently answer late or miss entirely outside business hours.
The assistant autonomously resolves 80–85% of routine inquiries: availability, rates, policies, services, check-in/check-out. For cases requiring human judgment — groups, special situations, complaints — it automatically escalates to your team with full context already loaded.
Yes. With the right configuration, the assistant can serve the different segments of the hospitality business — individual guests, corporate accounts, groups, and events — with the information and tone each one requires. And if an inquiry calls for a tailored proposal, it hands it over to your team with full context already loaded.
The assistant automatically detects the language the guest writes in and replies in that same language — with no additional configuration. Ideal for properties that welcome tourists from different countries and don't want to lose a booking over a language barrier.
Yes. WeSpeak manages the full cycle: it responds to the prospective guest's first message in a personalized way, sends real-time rates and availability and, thanks to its sales training, detects the ideal moment to send the payment link. Once the booking is confirmed, it automatically loads it into your PMS, booking engine, or channel manager.
WeSpeak marks a before and after in service for chain or luxury hotels. The assistant is configured with your hotel's own tone, improves the guest's booking experience, and increases conversion thanks to its sales training. On top of that, it manages everything in a single chat: from payment to loading the booking into the PMS or booking engine.
Both. Whether you run a single hotel or a group of hotels, you'll have a consolidated dashboard to compare each unit's performance and make data-driven decisions. You scale capacity without adding headcount.
Benefits & ROI
Most hotels start seeing measurable results within the first few weeks. WeSpeak responds to every inquiry in seconds, at any hour, with your hotel's exact availability and rates. The assistant qualifies the lead, quotes, follows up, and closes the booking — all without your team's intervention. You convert more of the traffic you already have into direct bookings, without paying commissions to anyone.
Our clients see an average 13x return on investment. WeSpeak operates on a flat monthly or annual subscription, with a variable fee only on the bookings the assistant handles 100% automatically — every other booking carries no additional cost.
It depends. WeSpeak runs on a flat subscription (monthly or annual) plus a variable fee only on bookings handled 100% automatically: the ones the assistant closes end to end, collecting payment through the payment gateway and loading the booking directly into your PMS or channel manager via the integration. Bookings that don't go through that process carry no additional cost.
Yes. Our clients see an average 21% increase in direct bookings. Every WhatsApp, Instagram, or Facebook inquiry is a direct booking opportunity that today is probably getting lost or ending up on Booking.com due to slow response times. WeSpeak captures that interest in real time and closes the booking directly with the guest — no intermediaries, no commissions.
Yes. The assistant can re-engage conversations with leads who inquired but didn't book — sending a follow-up message at the right moment and with the right tone. This recovers opportunities that would otherwise be forgotten in the inbox.
Yes. In addition to handling incoming inquiries, WeSpeak lets you send WhatsApp campaigns to your contact base — promotions, seasonal offers, reminders about available dates — all within the same platform, with results tracking included. And if you invest in advertising, the Meta Ads module lets you measure the real performance of your paid campaigns, improve how Meta's algorithms optimize them, and get full traceability of every lead, from the ad to the booking.
WeSpeak receives the leads generated by your campaigns on Meta Ads, Google Ads, TikTok, and other platforms, along with their corresponding UTM parameter. From there, it attributes each conversation to the campaign that originated it and measures conversion all the way to the confirmed booking — never losing track of the lead at any point.
Your team gains time for what moves the needle: upselling, corporate guests, and premium experiences. WeSpeak closes bookings automatically and frees your people from repetitive work, without replacing anyone. And since they keep full control over every conversation, the adoption curve is very short.
Implementation
Up to 10 business days from when you sign up. We handle the entire process — channel setup, assistant training, and PMS or channel manager integration. You just approve the result.
None. It's a web platform that anyone on your team can use from day one. We do the full implementation and train you. If anything changes (rates, policies, seasons), you can update it yourself from the dashboard in minutes.
Over 100 systems. Some of the most commonly used include Cloudbeds, Amadeus, Opera Cloud, Omnibees, MiniHotel, Pxsol, Arion, and RoomCloud, among many others. If you want to know whether your system is compatible, we'll confirm it on a call.
Yes. During onboarding we configure together the tone, the assistant's name, FAQ responses, rates, policies, and conversation flows. Everything is adapted to your hotel's identity, and you can update that information at any time from the dashboard.
Yes. WeSpeak includes a centralized CRM where you can see every conversation, the lead's status, and all sales funnel metrics. You can manually intervene in any conversation at any time — the assistant and your team work in parallel from the same platform.
No. The assistant only confirms bookings when connected to your PMS or channel manager with real-time availability. If the room is not available, it won't offer it. You can also configure the assistant so that the final booking confirmation is always made by a human agent.
Yes. WeSpeak includes an integrated payments module that lets you collect deposits, down payments, or the full booking amount directly in the conversation — without redirecting the guest to another platform. The process goes from inquiry to payment, all in the same chat.
WeSpeak's dashboard shows in real time: inquiry volume by channel, qualified leads, quotes sent, bookings closed, average response time, and conversion rate. With that data you know exactly how many bookings the assistant is generating and where opportunities are being lost.
WeSpeak connects with your booking engine, PMS and channel manager to pull rates and availability in real time. If you change a price or close availability, the assistant reflects it instantly in every quote. This way you make sure every guest receives accurate, up-to-date information.
You have a dedicated section within the reservations area where you can see how many bookings and how much revenue WeSpeak generated compared to each of your team's agents. All the information is centralized and traceable: by agent, by period and with the complete conversation that originated each booking.
For the first time you'll have all of your hotel's information in one place, without building spreadsheets or cross-referencing reports from four different tools. A consolidated dashboard with revenue, conversions, attribution, and CSAT by channel — all in real time.
Getting Started
We offer a free demo call where you can see everything WeSpeak can do for your hotel. Our annual plans also include a 30-day money-back guarantee: if in the first month you don't see results, we refund you — no questions asked.
No lock-in. You can cancel whenever you want. We're confident in our results, which is why we don't need to lock you in with long-term contracts.
You get a dedicated onboarding team to guide you through the implementation, plus ongoing support included in your plan. We train you and your team and remain available for any questions or adjustments you need.
Yes, and it actually happens all the time. Many of our clients came to WeSpeak after trying another chatbot. The migration includes WhatsApp number portability and causes no interruptions to your service.
WhatsApp Cloud API
The technical step of moving the number to the API takes 30 to 40 minutes once your business is verified with Meta. The contacts transfer can take up to 24–48 additional hours — during that time you keep operating normally on the platform. We coordinate every stage with you to minimize impact.
Yes, it's mandatory. Meta business verification is a free 1–3 day process where you upload your company's documentation and Meta validates it. Without it, Meta restricts the account when you try to migrate and the process takes an extra week. We share a step-by-step video of the procedure and accompany you through the whole thing.
Because the QR connection is informal and unofficial — it can drop or be restricted by Meta without notice, leaving your sales channel down. Cloud API is Meta's official infrastructure, stable and backed. We migrate all our clients to protect them going forward and give them better stability and new capabilities like officially approved templates.
The phone's chats are not moved into WeSpeak. In Option A they stay on your phone as always; in Option B they're no longer accessible from the app. What we do bring into WeSpeak is your contacts: we extract them from the phone's WhatsApp with a third-party tool (it takes 24–48 h and doesn't interrupt your operation). And if you already use WeSpeak, everything on the platform stays intact.
Your number always belongs to you — you manage it yourself from your Meta account, in both options. In Option A it isn't touched: it stays intact in WhatsApp Business, also serving as an operational backup during the migration. In Option B it's migrated to Cloud API; ownership remains yours, but it no longer lives on the phone. We recommend Option A because it preserves your original channel and guarantees continuity.
Yes, in any scenario. In Option A you simply disconnect the new number from WeSpeak and continue with your original number intact. In Option B we de-migrate the API and the number returns to WhatsApp Business — the process is simple and managed from your Meta Business account; if you prefer, we assist you or do it for you. In both cases you can also connect your number to another platform without going through us. We can export the conversations you have in WeSpeak — format and timing are coordinated at departure.
In Option A, yes, with no changes — your current number keeps working exactly as before on the phone, as a backup channel. In Option B, that specific number is no longer operated from the phone app: everything goes through WeSpeak.
When the guest writes, a 24-hour window opens for you to reply freely — and every new message from them resets the clock, so the window doesn't close while the conversation stays active. If 24 h pass since their last message, you need a Meta-approved template to resume the conversation. And if the conversation started from a Meta ad (Click-to-WhatsApp), it's free for 72 hours: during that period you pay for none of the messages you send (these 72 h are fixed — they don't reset with each message). The 24 h window remains in place under the new billing model: it defines what you can send; the per-message cost (starting October 1, 2026) applies separately.
Starting October 1, 2026, Meta charges for each message you send — the ones you receive are always free. The price depends on the guest's phone-number country and the message type. Meta bills it to your account: it is not a WeSpeak charge. You can estimate your cost with the WhatsApp calculator.
Yes — and it's one of Cloud API's advantages. With approved marketing templates you can send segmented campaigns from WeSpeak Campaigns — something the QR connection doesn't allow. Each send is billed at the marketing rate of the guest's country; you can estimate the cost with the WhatsApp calculator.
It works the same as always. And if someone on your team replies from WeSpeak, the AI Assistant pauses automatically for a configurable period, so they can continue the conversation manually without interference.
Nothing significant. Your team keeps working in WeSpeak with the same interface they already know — the Cloud API migration is an infrastructure change, not an operational one. The only noticeable differences are better connection stability and the ability to use officially approved Meta templates.
No. For the guest it's the same WhatsApp as always: they message your number, see your name and profile, and chat normally. What they do tend to notice is that you reply faster and at any hour — the connection is more stable and the assistant is on 24/7.
The main factor is having your business verified with Meta: with verification done, the blocking risk is low in either option. Without prior verification, Meta may restrict the account — especially when migrating a number from WhatsApp Business. Option A (new number) reduces the risk even further because it starts with a clean profile in Meta. That's why we always recommend verifying the business first, and choosing Option A whenever possible.
It's exclusively Meta's decision, not WeSpeak's, but there are 4 technical requirements to meet before applying: (1) business verified with Meta, (2) display name approved by Meta, (3) more than 30 days operating on Cloud API, (4) two-factor authentication active on the business number. We guide you through preparing the application.
Yes. Messages use WhatsApp's encryption and the connection runs on Meta's official infrastructure — no unofficial intermediaries along the way. Your history and guest data live in your WeSpeak account, under your control.
Because it turns WhatsApp into a stable, measurable, and secure sales and service channel, ideal for hotels that want to grow without losing control.
WeSpeak Payments
No. The money goes straight to your payment method (Stripe, Mercado Pago, your bank account, etc.) and refunds are handled from there. WeSpeak never holds or intermediates your funds.
The link revalidates availability and price when clicked. With automatic gateways it expires after 12 minutes to protect your inventory; with manual methods it doesn't expire.
Not all of them. Automatic creation depends on what each integration allows: some support it fully, in others the booking waits ready in the Bookings section to be entered. Ask us about yours and we'll look at the best alternative for your case together.
Confirmed bookings sync with your integration. If one stays unsynced, the panel warns you with a banner until you resolve it — you can also enter the ID manually.
Yes: percentage, fixed amount per room per night, the first night's value, or just a card as guarantee with no charge. With WeSpeak Rates, each rate can carry its own policy (Non-refundable charges 100%, Flexible only asks for a guarantee).
Yes, with a partial-payment policy or a deposit. Every booking always shows Total, Deposit, Paid and Outstanding, and each additional charge is logged with one click.
Payments is enabled for the whole group. What is individual: each property configures its own checkout and its own payment methods, so you can get the ones you want ready and roll out the rest at your own pace.
You do. Prices, taxes, cancellation, no-show and refund policies are always the hotel's and are shown to the guest at checkout. Refunds are handled directly between the hotel and its payment gateway.
No. Card details are captured through a PCI DSS-certified provider component; WeSpeak never accesses or stores full card numbers. In the card-as-guarantee flow, your team sees them once only, solely to process that charge.
It is billed per confirmed-booking transaction: every time a guest confirms a booking through the checkout link, one transaction is deducted from your bookings pack. There is no fixed fee for the module and no percentage of the booking amount; your advisor gives you the per-transaction value for your plan.
The moment the guest confirms the booking through the checkout link the assistant delivers and it is created in your integration. That is the event that triggers the transaction charge. If the booking is later cancelled, refunded or the guest doesn't show up, that charge is not refunded.
An onboarding pack comes first, which covers the tool's setup. Then, from Extras inside the panel, you pick the bookings pack that fits your volume — with no plan change. Packs never expire and roll over. Your advisor helps you pick the right one. Prices are in the Extras section of the platform: app.wespeak.pro/extras.
WeSpeak Voice
No. Everything runs in the browser: you just need the panel open and microphone permission. No handsets, no PBX, no software to install.
Yes. The AI voice agent answers in any language, around the clock, with your hotel's information: it handles enquiries, quotes and takes bookings. You decide when it steps in — as the first line, after hours, or only when the team doesn't answer — and it can always hand over to a person if the guest asks. Every call it handles is recorded, transcribed and summarised like the rest.
Yes, and you choose it number by number. An incoming call can ring everyone at once (whoever picks up first takes it), in order — one user at a time, in the priority you define and for the seconds you give each one — or round robin: each new call starts with the next user in the list, so they spread evenly. Anyone outside their hours, unavailable or already on another call is skipped without losing their turn, and every call's detail shows you who it rang, in what order and who answered.
The call is logged as missed and appears as an unread conversation in Chats so you can return it. You can also set a plan B in the flow: forward to another number or send an automatic WhatsApp follow-up.
Yes. The panel instantly checks whether your number is portable, detects your carrier and generates the pre-filled letter of authorisation. Your line keeps working throughout the process.
Yes, by default — and each recording comes with a transcript and AI summary. If you'd rather turn it off, we can do that on request.
From the panel, in three steps: choose country and area, pick an available number and confirm. Local numbers are available in Argentina, Mexico, Colombia, Chile, Brazil, Peru, Uruguay, Ecuador, Costa Rica, Panama, Dominican Republic, United States, Canada, Spain, Portugal, Italy, France, United Kingdom and Germany. Where no paperwork is required (such as the US) it activates in under a minute; where it is, the panel tells you before you buy what will be requested and review takes 24–48 business hours.
Yes, as many as you need — for example, one for Reservations and another for Front Desk — each with its own assigned users and its own call flow.
Calls stop connecting until you top up: they are logged as failed in the history, with direct access to buy minutes. You can enable auto-repurchase so the balance replenishes itself before running out.
It depends on your country: some jurisdictions require every party's consent. Recording is turned on or off per number from the platform, and you add the notice where it belongs: in the phone menu message or in the AI assistant's greeting (which introduces itself as a virtual assistant by default). Deciding whether a notice is required and with what wording is the hotel's responsibility.
Yes, every number you acquire is yours. If you cancel Voice, you have 10 business days to port it to another carrier — the receiving carrier starts the process and WeSpeak cooperates with the paperwork. Export recordings and transcripts before closing the account.
It should not be your primary way to reach emergency services. Like all internet telephony, it depends on connectivity and location may not be detected accurately: always keep a mobile phone or landline for those cases.
A monthly subscription per local number plus the credit your minutes consume. It's purchased from Extras inside the panel, with no plan change. Prices are in the Extras section of the platform: app.wespeak.pro/extras.
WeSpeak Translate
No. They receive messages directly in their language, like any normal conversation. The "automatically translated" tag is only visible to your team inside the panel.
Yes. On your own message, the Show original link reveals the exact translated text that was sent.
Yes: voice messages are transcribed and the transcript is shown translated. Images, videos, files and templates are sent untranslated.
No. It's enabled per user and each person picks their language and whether to see messages translated. Your preference is remembered per language.
WeSpeak may use anonymised usage data to improve its models, applying data minimisation. It never sells your or your guests' personal data, and never uses it for purposes other than providing the service.
As the Translator extra from Extras inside the panel, with no plan change. It's enabled per user. Prices are in the Extras section of the platform: app.wespeak.pro/extras.
WeSpeak Campaigns
It's a bad idea: purchased lists are the fastest route to getting your number banned, and a permanent ban is irreversible. Healthy lists are contacts who messaged you, booked, or interacted in the last 30 to 90 days.
WhatsApp assigns a daily limit based on your number's tier (from 250 up to 100,000) and WeSpeak applies an extra cap to protect your account. A base of 2,000 contacts is spread over several days automatically.
Yes. Messages that start a conversation must use a WhatsApp-approved template. We help you create them and submit them for approval.
A healthy campaign is around 90%+ delivered, 50%+ read within 24 hours and under 5% failed. If failures pass 10%, it's worth stopping and reviewing the list.
Yes: with an approved template that carries the video or image in its header, or by pasting the video link (YouTube, public Drive) into the template text.
It is assessed case by case: you need a verified number with High quality, a good campaign track record (high delivered and opened, low failed) and your own lists, never purchased ones. With that in place, the cap is raised.
All messages exchanged with the same contact within the same calendar month count as a single conversation, regardless of how many messages or which channel. A campaign that re-engages someone who already messaged you that month doesn't add a new conversation.
Meta charges its template rates directly to your Meta Business account — it is not a WeSpeak charge. Before launching, the panel shows you the approximate cost per message so you decide with the number in front of you.
It activates from Extras inside the panel, with no plan change. Your advisor helps you pick the option that matches your sending volume. Prices are in the Extras section of the platform: app.wespeak.pro/extras.
WeSpeak Tracker
Meta counts clicks and several similar events per conversation (started, first message, first reply); WeSpeak counts real conversations that reached your WhatsApp. Also, Meta attributes a conversation to an ad within a limited window (7 days from click). WeSpeak's number is the one that turns into bookings.
It's how WeSpeak tells Meta which conversations ended in a booking. Without it, Meta only knows who clicked; with it, Meta knows who booked — and optimises your ads towards that profile. It usually means a lower cost per booking for the same spend.
Only for the Paid Ads view. You connect it from the panel with Connect with Meta: sign in with the account that manages your ads and authorize read-only access — no tokens to generate, and WeSpeak can't modify campaigns or spend your budget. It requires the official WhatsApp API, and the initial sync takes 5 to 30 minutes. Owned channels and direct traffic work without connecting anything.
You create a campaign under Owned Channels and the panel gives you a unique link per piece (like wespk.co/a/summer-story14). Paste it in the story, the QR or the email; everyone who comes in through it is attributed to that piece — with clicks and conversations and, if you charge with WeSpeak Payments, revenue.
Some do. The source of each conversation (Meta paid ads, owned channel or direct), captured users and the funnel are always shown; with Meta connected, spend and clicks too. The bookings and revenue cards only show what can be verified: charges made with WeSpeak Payments. Without Payments those cards don't appear, and bookings you close another way are recorded in the funnel — by hand, or automatically with the conversion Pixel if they're completed on your booking engine. Your advisor tells you what fits your case.
The currency of your charges. If you charge in more than one currency, the panel shows Multiple currencies with the breakdown for each.
Ad and own-link attribution is done via identifiers in the conversation, not cookies. If you also enable tracking on your booking engine, WeSpeak installs tracking pixels there; in that case it's the hotel's responsibility to have the cookie notice and consent its jurisdiction requires, and measurement depends on the guest accepting them.
Not yet. Sources are Meta paid ads, your owned channels with a link, and direct traffic.
It activates from Extras inside the panel, with no plan change. Your advisor helps you with the Meta connection and the Conversions API setup. Prices are in the Extras section of the platform: app.wespeak.pro/extras.
WeSpeak MCP connection
No. It connects with your usual WeSpeak user: you sign in once from your AI and that's it.
No. The connector is for running your account — checking, organising, adjusting — but it never sends messages to guests. It is not a service channel.
Most tools only read. What can be modified: pausing or reactivating the assistant, editing its knowledge (validated, backed up and reversible), changing a conversation's status and moving a lead between stages.
Today only with Claude. ChatGPT can't connect yet, and Gemini doesn't support this kind of connector.
No, they coexist: the same tools remain in the panel and, additionally, in your Claude. Use each wherever it suits you best — and what you do from Claude counts the same and is logged under your name.
Yes. Each person connects their own Claude with their own WeSpeak user and sees only their role's tools. If you manage several properties, add one connection per account and they all coexist in the same Claude.
Remove the WeSpeak connector from Claude's settings and your user's access is cut instantly. To disable the feature for the whole account, ask your advisor.
The MCP connection is enabled by your WeSpeak advisor. Queries are billed to your Claude subscription, not your WeSpeak plan. Prices for all modules are in the Extras section of the platform: app.wespeak.pro/extras.
No. WeSpeak only sees its own tools being run, logged under your name. The rest of your conversation with your AI is private.
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