WeSpeak + Ideas360
The partnership between WeSpeak and Ideas360 is born: marketing that attracts + conversation that converts. Marketing doesn't end when someone reaches out. It starts there.
When a traveler sees your content on social media, gets interested, and messages you on WhatsApp… what happens next?
For most hotels, that's the part where the booking is lost. The marketing worked. But the conversation didn't.
WeSpeak + Ideas360: the partnership
Ideas360 is one of the strongest hotel marketing agencies in the region. They do what they do very well: attract travelers, position hotels, and create content that turns into intent.
The problem we solve together: marketing doesn't end when someone reaches out. It starts there.
Ideas360 brings the strategy and the content. WeSpeak provides continuity in the conversation: instant response, follow-up, personalized quotes, and closing.
It's the first partnership to natively unite these two worlds. Marketing that attracts + a conversational assistant that converts = a direct channel optimized end to end.
WhatsApp as a sales channel, not just customer service
There's a common misconception: WhatsApp is customer service. That's true, but it's incomplete.
WhatsApp is the most effective sales channel most hotels have today, as long as it's used well:
- Quote: send a clear proposal, with the price, what's included, and why to book direct.
- Follow up: if they haven't replied in 24-48 hours, reach out again with new information or an adjusted proposal.
- Support the decision: often the traveler doesn't need a discount. They need you to resolve a question that's holding them back.
The WeSpeak assistant does all of that. The partnership with Ideas360 ensures the right travelers reach the assistant so it can convert them.
— Gonzalo Rioja
